You can filter the data by a specific time period, by channel and by fulfillment method.
The two boxes at the top show the total revenue and the orders for the entire time period and filters you have set.
The individual charts show the data broken down by the time interval you have set.
- Revenue: This chart shows the revenue of all orders. Direct Ship and Click&Collect orders are counted at the time they were placed. Click&Reserve orders are only included once they have been picked up (status “Fulfilled”), and they are counted at the time they were picked up, not when they were placed.
- Orders: This chart shows the number of all orders. Direct Ship and Click&Collect orders are counted at the time they were placed. Click&Reserve orders are only included once they have been picked up (status “Fulfilled”), and they are counted at the time they were picked up, not when they were placed.
- Ø Order Value (AOV): This chart shows the average order value per fulfillment method. For Click&Reserve, only reservations that have been picked up (status “Fulfilled”) are taken into account.
- Ø Number of Line Items per Order: This chart shows the average number of line items per fulfillment method. For Click&Reserve, only reservations that have been picked up (status “Fulfilled”) are taken into account.