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Step 6: Market & grow your mobile shop

 Previous: Launch your mobile business!  

App and mobile website finally up and running? It's only half the battle!


In this step, you will get an overview of the tools to help you win the battle.

  1. Discount Tools
  2. Engagement Tools
  3. Facebook Developer Products



The features below are color-coded
app_only_feature.png App Only         web_only_feature.png Mobile Website Only  


1. Discount Tools

Offer app-only or mobile-only discounts to attract mobile traffic.

app_and_website_symbol.png Coupons 
Create a Code + Restrict Product & Category + Target a Device +  Apply Free Shipping + more
app_and_website_symbol.png Special offers 
Schedule discounts on specific products and categories
app_and_website_symbol.png Deal of the day
Promote a Product + Schedule Sale Period + Combine a Special Offer + Send a Push Notification



2. Engagement Tools

Tell your customers about your shop and how to join your fan base on the internet!

app_only_symbol.png Push Messages 
Send coupon codes, sale events, and reminders via push notifications
app_only_symbol.png User Segment 
Target push notifications to specific customers segmented by age, gender, device, and more
app_only_symbol.png QR Codes
Generate QR codes that open a product, a category or a page on your app
app_only_symbol.png AdScanner
Transform your print ads or catalogs into digital ones that open the product on your app
app_and_website_symbol.png Newsletters
Create and customize a newsletter signup form to collect subscriber's email and more



3. Facebook Developer Products

Once published in the app stores, grow your apps by using these powerful products provided by Facebook:

app_and_website_symbol.png Getting Started 
Create a Facebook App to connect Facebook Developer Products to your apps
app_and_website_symbol.png Facebook Login 
Allow your customers to easily create an account and log into your apps with Facebook
app_only_symbol.png Facebook Analytics for Apps
Analyze user details, app installs, revenue, registration, app launches and much more
app_only_symbol.png Facebook Push Campaign
Reach and engage your app customers via one-time or continuous campaigns
app_only_symbol.png Facebook Ads for Apps 
Advertise your apps on Facebook
web_only_symbol.png Facebook Pixel
Track user details and activities of your mobile website